I've learned that success in today's fast-paced and ever-evolving business landscape demands more than just spreadsheets and strategies. It requires a deep understanding of the people we serve, their needs, and their aspirations.

Check out my work.

Airline Innovation

For my M.S. Design Innovation capstone project, I worked with an international airline to research user needs and develop a new business travel experience.

Cybersecurity Marketing

For the 2024 KTech Competition, I analyzed growth strategy for an international cybersecurity firm and provided strategic marketing recommendations.

LifeQuest

Designed for the Stanford Center on Longevity, LifeQuest is a simulation game that helps individuals with developmental disabilities learn important life skills.

In-Car AI Experience

As part of an experiential learning course, I worked with a large automobile brand to research user needs and develop an AI solution to meet them.

Meat Snack Marketing

For the 2023 Annual Kellogg Marketing Competition, I worked with Duke’s Smoked Sausages on marketing plan that won us 1st place in the competition!

Freelance Writing & Design

As a passion project, I do freelance writing and design on Upwork.com, primarily working on deliverables such as blog articles, website copy, and slide decks.

Details coming soon!

Open Innovation Optimization

As part of my summer internship, I analyzed Open Innovation processes and strategized on how to improve the impact of the Open Innovation team.

Details coming soon!

Writer Workflow Development

To stand up a team of new technical writers for the State Department, I analyzed existing processes to identify optimal integration points, iterating on the process based on client feedback.

Details coming soon!