I've learned that success in today's fast-paced and ever-evolving business landscape demands more than just spreadsheets and strategies. It requires a deep understanding of the people we serve, their needs, and their aspirations.
Check out my work.
Airline Innovation
For my M.S. Design Innovation capstone project, I worked with an international airline to research user needs and develop a new business travel experience.
Cybersecurity Marketing
For the 2024 KTech Competition, I analyzed growth strategy for an international cybersecurity firm and provided strategic marketing recommendations.
Freelance Writing & Design
As a passion project, I do freelance writing and design on Upwork.com, primarily working on deliverables such as blog articles, website copy, and slide decks.
In-Car AI Experience
As part of an experiential learning course, I worked with a large automobile brand to research user needs and develop an AI solution to meet them.
LifeQuest
Designed for the Stanford Center on Longevity, LifeQuest is a simulation game that helps individuals with developmental disabilities learn important life skills.
Meat Snack Marketing
For the 2023 Annual Kellogg Marketing Competition, I worked with a brand to create and execute a marketing plan for their smoked sausage snacks.
Open Innovation Optimization
As part of my summer internship, I analyzed current Open Innovation processes and strategized on how to improve the impact of the Open Innovation team.
Writer Workflow Development
To stand up a team of new technical writers, I analyzed existing processes to identify optimal integration points, iteratively refining the process based on client feedback.